Children’s experience of childhood and play is becoming more gendered and polarised between girls and boys, with products such as toys, books, online resources and clothes increasingly being produced and marketed along gender lines. In the early years, children begin to learn about gender roles and expectations, and will pick up messages from their surrounding environment about what is perceived as ‘normal’ for boys and girls. They are influenced by their environment and the adults around them. They learn from everything they see, hear and do. This shapes how they see themselves and others as they grow up and supports them to follow their own wishes and expressions of identity. You can download the document here
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